Beat Pop Ratchada-Kaset

Beat Pop Ratchada-Kaset

Prasert Manukitch Road, Sena Nikhom Subdistrict, Chatuchak District, Bangkok, 10900

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Project Type

Condo

EIA Permission

approved

Quantity

558 Unit

Completed

2028

Floor Plan

No information

Project Location

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Project Concept

Beat Pop Ratchada-Kaset is shaped around a design idea of “fast urban living with protected privacy,” a practical response to the Sena Nikhom-Kaset area where universities, offices, and café culture sit side by side. The overall mood is contemporary and upbeat, using clean lines with pop-inspired accents to create a recognizable identity rather than the usual muted, conservative condominium look in nearby submarkets.

The building planning prioritizes everyday flow and natural light. Shared facilities are positioned as “pause beats” between study and work - spaces intended to be used, not just displayed. Instead of oversized amenities, the concept focuses on functional corners: work-friendly seating, casual meet-up zones, and layouts that support short, efficient routines.

Unit interiors emphasize flexibility for real-life use. The room proportions aim to make furniture placement straightforward, with clearer storage organization to reduce clutter. This approach supports both owner-occupiers and rental demand driven by students and young professionals in the Kaset-Ratchada corridor. Overall, the project presents itself as a condominium that feels livable, cost-efficient, and character-led - a combination that can help sustain long-term appeal in a competitive neighborhood.

Project Highlights

Beat Pop Ratchada-Kaset stands out for its Senanikom-Chatuchak location, offering smooth connectivity across Ratchada, Phahonyothin, and Kaset. It fits both end-users and investors targeting steady rental demand from office workers and students around Kasetsart University.

  • Strategic urban pocket Surrounded by the Ratchayothin-Kaset-Ladprao zones, with everyday dining, community spots, and employment hubs within easy reach.
  • Flexible road connectivity Multiple access options via Phahonyothin Road, Ratchadaphisek Road, and Senanikom Road, helping reduce dependence on a single route during peak traffic.
  • Rental-driven fundamentals Proximity to universities and work clusters supports consistent tenant flow, suitable for investors seeking a manageable asset in the Kaset-Ratchayothin corridor.
  • Differentiation in a competitive submarket With nearby competitors such as Reference Kaset District and Centric Ratchayothin, the project’s cross-zone linkage broadens the tenant pool and improves leasing liquidity.

Description

Beat Pop Ratchada-Kaset is a low-rise condominium located in Sena Nikhom, Chatuchak, Bangkok 10900, in the Phahon Yothin - Ratchada-Kaset area. The project is positioned in a convenient urban neighborhood close to Kasetsart University and Ratchayothin, making it suitable for both end-users and rental investors. It is approximately 350 meters from BTS Sena Nikhom Station and around 800 meters from BTS Kasetsart University Station, offering easy access to key business and lifestyle districts.

The project is a low-rise residential development with 1 building, 8 floors, and around 286 units. Parking is available for approximately 40% of the total units. Unit types include studio, 1-bedroom, and 2-bedroom layouts, with sizes starting from about 24 - 48 square meters. The room mix is designed to serve working professionals, students, and buyers seeking a condominium near mass transit in the Kaset area.

Facilities include a swimming pool, fitness room, garden, lobby, common area for relaxation or work, and passenger elevators. The security system includes 24-hour security personnel, key card access, CCTV, and controlled building access for resident safety.

The project was completed around 2014 and developed by Northland Development Co., Ltd. Property management is handled through the condominium juristic management team to maintain common areas and daily operations. Key nearby landmarks include Major Ratchayothin, Bang Khen Market, Kasetsart University, and Paolo Hospital Kaset. This location supports steady residential demand, especially from students and office workers. A nearby project worth exploring is Atmoz Ladprao 71.

Price Trend

Beat Pop Ratchada-Kaset (Sena Nikhom, Chatuchak) in 2026 sits in a “mid-affordable” pocket of the Kaset-Ratchayothin area. Demand is supported by rental tenants from nearby universities and office clusters along Phahonyothin, while pricing remains below premium projects closer to major interchange stations.

  • Resale price per unit: 1-bedroom 26-30 sq.m. typically trades around THB 2.35-2.85M
  • Price per sq.m.: about THB 90,000-105,000 per sq.m., depending on floor, view, and condition
  • Average rent: THB 10,500-13,000 per month (1-bedroom); studio THB 9,000-10,500 per month

Rental Yield in 2026 (sample calculation): purchase at THB 2.60M and rent at THB 12,000 per month. Annual rent = 12,000 x 12 = THB 144,000. Gross yield = 144,000 - 2,600,000 = 5.54% (before common fees, vacancy, and agent costs). This level is relatively competitive versus nearby higher-priced developments where rent does not rise proportionally.

Capital Gain outlook: Using a conservative area growth assumption of 2-4% per year, a 5-12% price upside over the next 2-3 years is plausible. Key drivers are resale liquidity and the pipeline of new supply around Kaset-Ratchayothin that may cap short-term appreciation if inventory increases.

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