Ashton Morph 38

Ashton Morph 38

88 Sukhumvit Soi 38 Sukumvit Road, Phra Khanong Subdistrict, Khlong Toei District, Bangkok, 10110

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Project Information

Project Type

Condo High Rise

Land Size

3 Rai1 Ngan30 Sq.wa

EIA Permission

approved

Quantity

32 Floor 1 Building 199 Unit

Parking

201 Parking

Completed

2012

Developed By

Ananda Development PLC

Floor Plan

No information

Project Location

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Project Concept

Ashton Morph 38 is shaped around the idea of “Morph” - a refined transformation that mirrors the ever-changing rhythm of Bangkok city life. The building massing is designed to feel slender and dynamic, using deliberate lines and shifting surfaces to reduce the heaviness typical of high-rise towers when viewed from Sukhumvit 38. This creates a distinct identity within the competitive Thonglor neighborhood.

Privacy is treated as a core design value. The planning emphasizes calm corners and circulation that avoids a crowded, hotel-like feel. A contemporary palette and carefully selected finishes aim for warmth rather than formality, while light-and-shadow textures add depth and a premium character without relying on loud decoration.

Common areas are conceived as an extension of the home, supporting real everyday use - relaxing, meeting friends, or light work - instead of being purely showpiece amenities. Natural light and view corridors are used to make interior spaces feel more open, helping residents feel comfortable in a dense urban setting. With BTS Thong Lo Station roughly 300 meters away, the “Morph” concept connects architecture, mobility, and lifestyle into one seamless experience that suits both end-users and long-term investors.

Project Highlights

Ashton Morph 38 is located in Sukhumvit 38, a high-demand residential pocket between Phra Khanong and the Thong Lo-Ekkamai lifestyle corridor. The neighborhood is known for strong rental demand driven by office workers and long-stay expats who value walkable dining and quick access to Sukhumvit Road.

  • Prime Sukhumvit 38 address with convenient links to Sukhumvit Road and the Thong Lo side streets, positioned among established projects such as Ivy Thonglor and Culture Thonglor
  • BTS connectivity close to BTS Thong Lo (about 900 m) and BTS Ekkamai (about 1.2 km), supporting daily commuting and reducing reliance on cars during peak traffic
  • Everyday facilities designed for real use, including a swimming pool, fitness area, work-friendly common spaces, and 24-hour security
  • Distinct identity the “Morph” concept emphasizes architectural lines and a more design-forward atmosphere, appealing to buyers seeking something different within the same location set
  • Investor angle Thong Lo-Ekkamai remains one of Bangkok’s clearest rental markets, with steady long-term tenant profiles and solid liquidity for resale

Description

Ashton Morph 38 is located at 88 Soi Sukhumvit 38, Phra Khanong, Khlong Toei, Bangkok 10110. This is a High Rise condominium developed by Ananda Development Public Company Limited and completed around 2012. The project consists of 1 residential building with 32 floors and approximately 199 units. Its location is one of the key strengths, positioned in the Sukhumvit area with convenient access to Thong Lo and Phrom Phong, and only about 300 meters from BTS Thong Lo Station.

The unit types include 1-bedroom, 2-bedroom, and penthouse layouts, with sizes starting from around 35 square meters. The project is suitable for both owner-occupiers and investors seeking rental demand in the Sukhumvit market. Facilities include a swimming pool, fitness room, garden area, passenger lifts, and common areas designed for urban living. Parking is available within the project in a proportion appropriate to the unit count. Security features include 24-hour security guards, key card access, and CCTV surveillance.

In terms of management, the building and common areas are maintained to a standard consistent with upper-tier Sukhumvit condominiums. The surrounding neighborhood offers restaurants, cafes, shopping malls, and office buildings, making it attractive for city living and rental investment. For a nearby project, see Ivy Thonglor.

Price Trend

Ashton Morph 38 (Sukhumvit 38) sits in the Thonglor-Ekkamai pocket where rental demand is supported by expats and CBD professionals. For 2026, resale pricing is expected to be stable to slightly higher, reflecting limited prime stock in this lifestyle corridor, with nearby references such as Ivy Thonglor and Culture Thonglor.

  • Resale price per unit (1-bed 32 sq.m.): THB 6.9-7.6M
  • Implied price per sq.m.: THB 215,000-240,000
  • Average rent (1-bed): THB 28,000-33,000 per month

Rental Yield (simple example): purchase THB 7.20M, rent THB 30,000 per month. Annual rent = 360,000. Yield = 360,000 ÷ 7,200,000 = 5.0% per year (before common fees, taxes, and vacancy).

Capital gain view: an investor buying in 2024-2025 around THB 205,000-220,000 per sq.m. and exiting in 2026 near THB 225,000 per sq.m. could see roughly 3%-8% appreciation over 1-2 years. Upside comes from the Thonglor location and limited new supply, while risks include transaction costs at transfer and rental competition within the same micro-market.

Facilities

Lobby
Swimming Pool
Kid Pool
Fitness
Sauna
Jacuzzi
Sky lounge
Kids Play Zone
Party & BBQ area
Locker
Make Up room
No. of Parking Space
Elevator
Fire Safety System
Security system
Entrance & Exit  Access Key Card
CCTV system
Security Guard: 24 hours service

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